Thinkroom
Digital Marketing Agency

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FAQ's About Digital Agencies

• How do we get started?

  We start by grabbing a coffee, or if you’re not located near Noosa, we’ll arrange a video call with three of our senior strategists. Initially, it’s a casual conversation about your business, and we evaluate if we’re the right fit for you. Within this discussion, we’ll talk about a probable strategy, but also mention that we’ll need a strategic meeting to solidify your best direction and an accurate marketing budget and timeline.

• What sets a good digital agency apart from others?

  The first question you should ask is “How many accounts are you handling?” Many agencies have too many clients and don’t have the time to grow your business. They dilute the service you and you’re often passed onto a junior who’s handling 100+ accounts. More than 20 is too many for one person. Thinkroom handles no more than 20 clients at a time and this number is shared between all senior strategists.

• Can Thinkroom help with e-commerce and online sales?

  Yes, we have successful e-Commerce clients that we work with. We’re experienced in WooCommerce, Shopify and email marketing campaigns. One thing to note is that if you’re a high pressure business, we might not be a good fit, as we prefer to be strategic and not work reactively.

• What digital channels should I be advertising on?

  Unfortunately, there’s not a one-size-fits-all approach to marketing, so our marketing specialists can’t give you a completely accurate answer here without getting to know your business first. That said, some internet marketing best practices would be to optimise your Google Business Profile if you’re a business that sells locally. To run Google Ads, and remarketing on Meta (Facebook & Instagram). Of course, there are other options such as TikTok, Pinterest and LinkedIn, but the right marketing methods for you depend on what your goals are and the target audience.

• Are you an SEO Agency?

  Yes, SEO is a big part of how we help clients increase their digital presence. Paid digital ads always cost you per click, whereas organic SEO costs you nothing per click. We run both simultaneously in many cases. Search engine optimisation is designed to increase your website traffic and can be split into technical SEO and also content. We handle both, giving you emotional intelligence plus the nerdy tech-stuff.

• Do you only provide digital solutions for clients in the Sunshine Coast?

  No, we also have clients throughout Australia, in Sydney, Melbourne, Brisbane, the Hunter Region and even New Zealand. If you’re in a similar time-zone to us, we’re happy to entertain the idea of providing you with marketing solutions.

• Will you provide comprehensive digital marketing reports?

  We’ll do better than that. You’ll get fortnightly meetings with us where we explain, in detail, what we’re doing to help your business thrive and the analytics in the background. We’ll look at conversion reports together of each digital marketing campaign, explaining them thoroughly so you understand without it seeming like rocket-science. If you have any questions at all, you’ll have our undivided attention during these meetings. Here we’ll talk about our progress on Google ads, EDM’s remarketing, SEO web design and development services. You’ll never feel left in the dark. That’s a promise.

• Do you provide marketing automation services?

  Often, automations are linked with EDMs – email marketing. Yes, we can create events that are triggered, and then automation sequences will unfold. We usually do this through your email marketing platform such as MailChimp, Drip, Klaviyo, or Omnisend, etc. Sometimes through an integration with Zapier if required.

• Do you guarantee marketing results?

  Every business is different, and although we’d love to say yes, this is unrealistic because no-one in the industry has a crystal ball. Instead, we can put you in touch with other customers to hear about their results. What’s more is that we don’t lock you into a contract. You’re free to cancel the agreement at any stage, which holds us accountable and puts our money where our mouth is. You’ll be working directly with senior strategists and never be delegated to a junior, and we write a budget that only gets spent and scaled once you’re successful.

• Do you handle branding?

  Branding is a broad term, so if you’re looking for brand exposure, then yes, we can help. If you’re looking for a logo, we have the skills and often art direct, but we contract specialist graphic designers for this and you’ll have a direct relationship with them. We can assist, but you’ll find us more valuable in other areas. Thinkroom’s job is to get you leads and increase traffic to your website, resulting in sales, not graphic design and branding. 

• Is digital advertising expensive?

  Digital marketing strategies are only expensive if they’re not working and you’re not getting a healthy return on investment. It’s a lot more cash-flow friendly to contract a good digital advertising team than it is to give a sales rep a car, a phone, a coffee budget and a salary.

• Do you offer B2B digital marketing solutions?

  Yes, we’re one of the few online marketing companies that do. Thinkroom is an agency in Australia that offers LinkedIn strategies. LinkedIn can target your precise audience by job occupation at the companies you deem to be your ideal customers. B2B isn’t about creating a marketing funnel and chasing a quick buck; it’s about fostering relationships and branding.

• What makes you the best digital marketing agency in the Sunshine Coast?

  Every business has different digital marketing needs, so for some businesses, yes, we’re the perfect fit and a leading digital marketing provider. For others, a creative digital agency might be more suitable. Thinkroom focuses on lead generation and converting users into high-quality leads. Other marketing agencies may focus on brand, graphic design and aesthetics. While this is still important for us, we to gravitate towards getting you a healthy return.

• Google Ads or social media marketing & SEO?

  The best marketing channel for your business depends on your industry. Google ads, if executed correctly with a converting landing page, can get you almost instant results. Organic social media posting and SEO are medium-to long-term approaches.

• Is a marketing agency in Melbourne likely to perform better than an agency in QLD?

  Choosing a Melbourne marketing agency will often come with the cost of covering their Melbourne overheads, but the quality of service isn’t necessarily better. Many young digital entrepreneurs are contributing to interstate migration and moving to Queensland in search of a better life, so if you’re questioning Queensland’s talent, there’s no need to worry. Regardless of location, look for digital marketing agencies in Australia with a proven track record and that can demonstrate their success with previous clients. Google Reviews are a great place to start. An award-winning digital marketing agency may also be a good indicator of its capabilities.