Increase Rankings

In the world of SEO – search engine optimisation, things can change in the blink of an eye and in 2023 Google has put the digital marketing world in a bit of a spin. Their latest update being dubbed HCU – The helpful content update. It sounds productive, but has SEO’s scratching their heads as…

Let’s face it! Mobile phones have become one of our daily key essentials, making it impossible to go anywhere without them. People can spend up to four hours using their smartphones per day, meaning that designers are challenged to make the mobile user experience their major priority, rather than designing a website for desktop. They…

User Interface (UI) design explained. A user interface design can be best described as designing all visual elements of a digital product’s user interface. From the product’s presentation to its overall interactivity with clients, a UI design is responsible for it all. In other words, it focuses on what the user perceives when they interact…

Writing a blog post is like working out – you just want to get it over and done with quickly, but that won’t give you the best results! Yes, you can bang out a blog in around 30 minutes if you are already knowledgeable in your niche, but will it be engaging enough? Take your…

If you are working hard on your digital marketing and SEO strategy or even paying an agency to help you, but you’re just not moving in Google’s ranking system, maybe there’s a reason. In this article, we’ll give you tips on how to check whether you have any Google penalties, so you can then change…

According to every content marketing strategist ever, your business should have a blog. But why? You’re writing all of those words and posting consistently, only to be met with crickets – we’ve all been there. The reason is that there’s a secret – there’s more to content marketing than just writing a blog post. Your…

If you’re struggling to generate leads and make sales, then you need a digital marketing expert on your team. Get your brand noticed by your target market, captivate your audience, and turn a spark of interest into a sale. Find out how much a digital marketer in Australia costs, why you need one, and what’s…

If you own a business that has a blog on their website, you know how important it is to fill that blog with useful information and keep it up to date. In fact, blogging and your content (copywriting) is an essential part of any SEO strategy. What you may not have realised is that guest…

Ever wondered why it is that certain pages get listed right at the top of page one on Google search results? It’s no accident which websites make the cut for page one and which are relegated to the bottom of search results. There is an entire science dedicated to the process of improving your website…

Google’s updates to their algorithm, will increasingly affect your business over the coming years. in 2024 we’ve been through major turbulence, with Google’s recent update dubbed HCU which is a core update that promotes helpful content. Changes to the way Google displays results can make or break businesses depending on what you’re doing with your…